FORE & AFT MARINE
ARTIFICIAL
BAIT
BERKLEY POWER
BAIT RUBBER WORMS! 
Fish Bite And Won't Let Go!
America's Favorite
Every year, more and more anglers switch over to Berkley Power Bait. And the reason is simple. Results. Our revolutionary scent and flavor technology is 100% fortified with the most advanced scent and flavor ingredients. This means more bites. Set more hooks. Catch more fish. Best of all, our baits are proven effective before they leave the plant. Each shape and color is thoroughly tested in our state-of-the-art Fish Behavior Research Center. So no Power Bait product ever ships until the fish tell us it's ready.
Finding Out What Fish Want
Research has shown us that fish chemically respond to certain scents and flavors as being real food. Through extensive studies in the science of chemoreception, we've been able to take this knowledge and apply it to the development of scent and flavor enhanced Power Bait shapes that not only attract fish, but also incite them to bite and hold on many times longer than regular plastic baits. For you, this means more solid bites, more quality hook sets, and more fish in your boat.
Science Makes the Difference
Lots of companies mix substances in with their plastics. But nobody does it like Berkley. We've studied fish, learned what they want, and proven that our Power Bait works. Some competitors, for example, take real shad or crawfish, grind them up, and mix them in with the plastics. The only problem is that, while live shad and crawfish make great baits, when they're dead, smallmouths are actually repelled by them. So anglers are actually driving bass away with their baits. Berkley understands fish biology and the feeding tendencies are what makes Power Bait up to 18 times more effective than ordinary artificial baits.
More Shapes. More Colors. More Effectiveness.
Berkley Power Bait has long been proven to be more effective than plain plastic shapes. Today's Power Bait is more effective than ever -- with sizes and shapes for every style of fishing. Another Power Bait breakthrough is in the area of coloration. We're no longer limited to just a few options. The development of the NEONZ coloration system has allowed us to build bright colors for any kind of fishing situation.
BERKLEY POWER BAIT Rubber Baits 5 PACK.
You get 1 retail pack. Each retail pack contains 5 packs of Berkley Power Bait Rubber lures
(each 5pack has: 2 bags large worms, 2 bags small worms, 1 bag split tail grubs).
A total of 5 bags! They retail for $3.99 a bag! The 5packs are priced @ $8.64 (45% off reg. retail)
THE ULTIMATE GIFT FOR THE AVID FISHERMAN! STOCK UP AT THIS PRICE!
